Our Core Values

01

TIMELESS LINES

We offer pieces that can fit in every season, that are classic yet versatile. With AVA, you will always feel like you are in fashion as our business model lies on bringing back colors and cuts from past drops every once in a while so you can mix and match with your pieces from previous collections. Our hand-drawn prints are thoughtfully crafted so they are unique to our brand yet universal. 

02

DIVERSITY & INCLUSIVITY

We aim to provide swimwear cuts for every woman. We offer supportive and adjustable fits as well as fits that will leave the thinnest tan lines on your skin after soaking up the sun. As for now, our sizes range from XS to XL and we hope to extend this size range even more in the future. As soon as we can, we would also like to sell tops and bottoms separately so you can choose the size that suits you best for each piece of your set. To avoid unsold items at launching stage, tops and bottoms of the same size will be sold together for the first collection.

03

QUALITY & ETHICS

We only use high-quality italian fabrics that are sustainably sourced. Our lines are made in Bali, Indonesia, and we are lucky to benefit from their specific know-how when it comes to the fashion industry and more particularly in the crafting of swimwear lines. We work with a manufacturer that provides impeccable working conditions to their employees, fair salaries, bonuses and health insurance for them and their family.

04

SUSTAINABILITY

We use recycled fabrics made partly from ocean waste and biodegradable hygiene liners. All our bags are reusable and durable. We will also encourage you to continuoulsy wear your pieces from previous collections by frequently bringing back colors and cuts from past drops so you can mix and match. In order to fight against fast fashion, we will considerably limit the number of new collections every year so that you actually have time to wear and enjoy your swimwear before buying a new one.

05

ETHICAL PRICING

We chose an initial selling price that allows us to be profitable and still let you enjoy high-quality items at a reasonable price. We are committed to never raise our prices UNLESS our manufacturer signifcantly increase its production costs. If it were to happen in the future, we would of course let you know and make a statement about it.

06

CHARITY

We firmly believe that a business can only be and stay successful if it uses its success to make the world better. French Polynesia has many societal issues and we chose to support the cause of abandoned dogs as this one in particular is really close to our hearts. Thus, we pledge to give 3% of our annual profits to animal welfare associations and to take part in animal welfare awareness events as much as we can.